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45 Things I Wish I Knew Before Starting a Blog: How to Start a Blog for Free in 2022

45 Things I Wish I Knew Before Starting a Blog: How to Start a Blog for Free in 2022

2. Build links to boost your rankings

I put link building right after SEO because it’s really just an extension of SEO. Backlinks to your website are one of Google’s strongest indicators for ranking a site higher.

It’s a lot of work, but isn’t necessarily difficult or complicated. It’s just a matter of networking, building strong relationships, and targeting your content to the people who can provide links.

Here’s a quick and dirty overview to link building:

First, you need high-quality content. No one is going to link to garbage, and it doesn’t matter if you’re just starting a blog or have been around for a while.

Brian Dean actually recommends creating content specifically for the people you want links from, rather than focusing on keywords first. It’s worked for me.

Once you have quality content, reach out to anyone you linked to in your article. These people are the most likely to share and link to it, since they have a stake in it.

(Hint: The better you make people look, the higher the chance they’ll link to you.)

For example, here’s an email I sent out to all 30+ people who contributed to the last post on my blog:

45 Things I Wish I Knew Before Starting a Blog: How to Start a Blog for Free in 2022

If you want to automate this process, you can use an email outreach tool like MailShake.

This isn’t the only way to get backlinks, though.

There are tons of other backlink building techniques you can use, like resource page link building, broken link building, and getting links from people who write roundups, to name a few.

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