Ecosia is a Berlin-based social business founded by Christian Kroll in 2009. The main reason ecosia was created was to help in financing planting trees and restoration projects. It is thus known as the “tree planting search engine”.
How does ecosia work? Ecosia is a Bing partner, meaning that it’s search results are powered by Bing. Ecosia makes money to support the planning of trees by displaying ads in their search results. Every time an ad is clicked, ecosia gets a small share. It is estimated that it takes approx 45 searches to finance the planting of one tree.
In terms of search engine market share, Ecosia’s share is around 0.10%.